BuzzOmni Outdoor Advertising: Where Brands Meet the Real World
BuzzOmni Outdoor Advertising helps brands create lasting real-world visibility through strategic OOH campaigns across streets, transit routes, and city landmarks
How Smart Cities Are Redefining Outdoor Advertising Spaces
As cities get smarter, outdoor advertising is evolving beyond static billboards. From real-time data to interactive urban screens, smart cities are reshaping how brands connect with audiences in public spaces.
The Revival of Theatre Advertising in the OTT Era
As OTT platforms reshape viewing habits, cinema advertising is staging a powerful comeback. Discover why theatre advertising, combined with OOH and outdoor media, is once again a high-impact channel for brands seeking attention, recall, and premium engagement.
How KitKat’s Mumbai Sea Link Campaign Reinforced “Have a Break” in the City That Never Sleeps
KitKat turned Mumbai’s Bandra-Worli Sea Link into a powerful brand moment, reinforcing its iconic “Have a Break” message through a high-impact landmark OOH activation that cut through urban clutter and sparked cultural conversation.
How Myntra’s EORS OOH Activation Turned Outdoor Media Into a Blockbuster Experience
With a bold wrecking-ball installation and playful print creatives, Myntra’s EORS campaign shows how OOH can move beyond static ads to create real cultural buzz.
Newspaper Advertising Explained: Ad Types, Audience Insights & Best Practices
Newspaper advertising remains a powerful channel for trust-building, regional penetration, and high-impact brand visibility. This guide breaks down key ad types, audience behaviours, and proven best practices—helping marketers plan smarter, more effective print campaigns.
Mumbai Gets a Snowy Surprise: The Nutcracker on Ice Takes Over NMACC
This NMACC activation did more than promote a show it lit up Mumbai’s festive spirit. The snowy billboard sets a new benchmark for creative OOH, proving that the best campaigns spark emotion and conversation. And if this is just the beginning, Mumbai’s in for a magical December.
November OOH Trends: What Shaped India’s Outdoor Advertising This Month
November saw major shifts in India’s OOH landscape, with smarter DOOH targeting, high-frequency cab media, 3D formats and outcome-led planning driving stronger visibility and improved campaign impact across metros.
Airport Advertising 101: Everything Brands Need to Know
Airport advertising offers brands a powerful way to connect with high-value travellers through premium, distraction-free spaces. In this BuzzOmni guide, explore how airports enable stronger recall, elevated brand perception, and impactful storytelling across key zones and formats.
A New Era for OOH – Chupps Inspires Advertising That Gives Back to the Earth
Chupps’ biodegradable billboard in Mumbai showcases how outdoor advertising can be innovative, sustainable, and true to a brand’s values. Made from natural materials, it dissolves in the rain—mirroring the lifecycle of the brand’s biodegradable footwear.
How Experiential Marketing Bridges the ATL–BTL Divide
Experiential marketing connects ATL scale with BTL engagement, creating unified brand experiences across OOH, cinema, TV, and transit.
The Silent Comeback of Co-Viewing: Why Family TV Time Still Matters for Brands in 2025
Co-viewing is making a comeback in 2025 as families return to shared screens—reviving the living room as a powerful attention hub.