festival event marketing
Why India’s Festive Ad Surge is the Ultimate OOH Marketing Opportunity
Festivals in India aren’t just celebrations—they’re economic events. From Diwali to Ganesh Chaturthi, consumer spending spikes, competition intensifies, and brands flood every available ad space. For out-of-home (OOH) advertising, this period is pure gold for driving measurable performance. In this guide, we’ll explore why the festive
