outdoor advertising agency in mumbai
Beyond TRPs and CPMs: What Smart Brands Are Measuring in 2025
For decades, media success was measured by just a few numbers—TRPs, CPMs, impressions, and maybe reach. But in 2025, the smartest brands aren’t just counting how many people saw an ad. They’re asking: Did it work? Did it move the needle? Did it mean something? At BuzzOmni,